GAP
DESIGN
ART DIRECTION
Agency: Johannes Leonardo
ECD: Samira Ansari
CD/CW: Omid Amidi
CD/AD: Jon Randazzo
Photography: Tyler Mitchell
Film: Fleur Fortuné
Denim is and has always been a form of self-expression and individuality. The “It’s Our Denim Now” campaign film is cause to celebrate GAP’s reintroduction of deadstock heritage label items from the 60’s onward, cementing its future as a brand for the next generation.